New Store Alert: Rime

Ok, so I'm not the first person to notice Rime on Smith Street (it's been there for at least a month and both Racked and DNR have the details on owner Susan Boyle's Michael K background), but I was so pleased with the street-influenced yet refined selection that I felt I had to post. Among the names: Alife, Penfield, Capital E Levi's and Tom Ford (sunglasses). While it's mostly men's clothes and hard-to-find sneakers--finally, men usually get the shaft on Smith Street--there's a few things for the ladies, and I even spotted a pair of $40 lined winter sneakers, so it's not all bling, bling, bling. Rime's at 157 Smith Street, between Bergen Street and Wycoff Street. Phone: (718) 797-2158.